Found it in WMI under Win32_ComputerSystem.Processor.DeviceID
Win32_ComputerSystem.Processor.DeviceID.Name="Pentium III processor"
Win32_ComputerSystem.Processor.DeviceID.Family=17

17 translates to "Pentium 3" according to the WMI SDK. So, there's no need to use an external utility.
_________________________
There are two types of vessels, submarines and targets.